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Jeep, commemorating 75 years as the iconic 4 × 4 SUV manufacturer, announced a partnership with Detector Bros. Photo, coming to be the official cars and truck partner of the hugely prepared for action journey, Batman v Superman: Dawn of Justice, in movie theaters March 25, 2016.

The link-up with Detector Bros. Photo began throughout production, when Jeep's Renegade SUV version, which features the most effective off-road capacities in its classification, was released through the streets of City with Bruce Wayne, also known as Batman, at the wheel for a crucial scene in the film.

To maximise enjoyment for the movie, Jeep UK is now launching an innovative online experience and also advertising campaign, created in collaboration with the filmmakers. Before the launch of Batman v Superman: Dawn of Justice, followers can obtain a sneak peek at formerly undetected lorry video supplied to Jeep UK in a special trailer only viewable as component of the on the internet experience.

The 'Fight of the Renegades' interactive experience is produced and also led by Globe of Initials with Brave Glow Media supporting. It is available at the committed site in the run up to the film's release.

In Batman v Superman: Dawn of Justice, the globe's most iconic Super Heroes clash for the first time ever before on the cinema. Jeep's on the internet experience invites users to choose their loyalty and also come to be a hero themselves in the 'Fight of the Renegades' by utilizing the Jeep Abandoner to aid others and also evade impending disaster.

Involvement in this interactive online experience will be rewarded with a variety of prizes, consisting of real-time themed driving experiences and cinema tickets to Batman v Superman: Dawn of Justice, as well as a series of other relevant digital material.

" To be entailed with these 2 best Super Heroes, Batman as well as Superman, is a really amazing minute for Jeep," Damien Dally, head of brand name, Jeep UK stated. "This collaboration not only showcases the Insurgent's off-road capacities and also why it's such as success in the UK, yet also lines up with our brand values of making it possible for individuals to go anywhere and do anything."

Rachel Bateman, Head of Live Engagement at World of Initials, claimed: "Jeep's partnership with Batman v Superman: Dawn of Justice was an amazing opportunity for us to produce an unique brand name experience that would involve a wide target market base. CbvndGFW8AEcUU1The interactive experience invites the visitor to come to be a hero and help people evade approaching catastrophe by defeating barriers, explosions as well as rough surface with the assistance of a Jeep Renegade."

Detector Bros. Photo provides, an Atlas Entertainment/Cruel as well as Unusual production, a Zack Snyder film, Batman v Superman: Dawn of Justice. The movie will certainly be distributed worldwide by Detector Bros. Photo, a Warner Bros. Entertainment Firm. The movie opens up nationwide in 3D, 2D, and in pick IMAX 3D theaters from March 25, 2016.


Pictures provides, an Atlas Entertainment/Cruel as well as Unusual production, a Zack Snyder movie, Batman v Superman: Dawn of Justice. The film will certainly be dispersed worldwide by Warner Bros. Pictures, a Detector Bros. The movie opens nationwide in 3D, 2D, as well as in choose IMAX 3D theaters from March 25, 2016.

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